
The Realities of Growing Old: When Living Independently Becomes Overrated
“I’m okay, beta, don’t worry.” She says it the same way she’s said it for thirty years, same warmth, same
Founder & Chief Executive Officer
An IIT Kanpur and IIM Calcutta alum, an Industry Scholar at CIHF, Cornell University, Asheesh was a management consultant at McKinsey & Company’s India & European offices and then a Media and Education entrepreneur. His passion for quality and service in eldercare is a key driving force at Samarth.

“I’m okay, beta, don’t worry.” She says it the same way she’s said it for thirty years, same warmth, same

Here’s a question: if your parent needed urgent care tomorrow, whether it’s a fall, a cardiac scare, a sudden diagnosis,

The clock struck 9 PM in India, and like clockwork, Ritika called her parents in Pune. Her mother picked up,

It was 8:40 p.m. in Andheri, 11:10 a.m. in Chicago, when Ravi’s phone lit up with a call from his

Priya’s mother had the same ayamma for twelve years. Same woman, same routine, same quiet reassurance that someone was there

Anjali had the tab open for eleven days before she called her mother. Her father had passed the year before,
Samarth is India’s no.1 elder care organisation, serving 40,000+ senior citizens across India.
Email:
Phone:
India 8700690186
USA +1 832 9988466
Phone:
India +91 8700690186
Working Hours:
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